Crybaby Astrology Logo Design
Jackie of Crybaby Astrology created her Instagram meme page in 2019 out of a love for astrology and memes. It has amassed over 66,000 followers and continues to grow stronger with her newly launched Patreon. She strives to make content that is insightful as well as funny. I worked closely with Jackie to create a logo which fit her brand’s message.
Final Design Main Logo (Vertical and Horizontal) and Standalone Icon
Logo Variations
Design Process
I met with Jackie and asked lots of questions. We talked about her demographic, emotions the logo would instill, future goals of her business, and iconography. I sketched a few ideas in Procreate which we used to nail down a direction. The moon is a good example of an element which we incorporated early on, but it just didn’t fit within the end result. I created a few different options in order to nail down the look and direction. Here are a few of them.
Initial Alternate Options
Jackie loved the baby icon from the beginning and after a couple of modifications, the final logo was delivered. One later addition was creating a banner for her Patreon. I chose to keep it simple, to keep the focus on the logo.
Patreon Banner
Check it out!