Digital Signage
Digital Signage is an interesting beast, as it generally isn't viewed on a laptop or phone. It's viewed in the hustle and bustle of real-world environments. So the design must work to grab attention amid the viewer's environment. A good motion design in the world of Digital Signage considers:The Atmosphere
Reformatting with Ease (such as converting 16×9 to 9×16)
Graphics Made for Easy, Quick Viewing
Engaging Visuals with Muted Audio
Screen Synchronization
I’ve worked on large-scale (500+ videos) initiatives for both Kroger and Lowe’s, along with signage for various casinos around the world, as well as restaurants and gas station networks. The mock-ups on this page show examples of the content I’ve helped teams create over the course of my career.
Need help with motion design on a digital signage project?
Disclaimer: All work displayed in this portfolio belongs to its respective copyright holders. This work was created as part of a team at the production studio EDR Media and/or direct to client contract work.
These mock-ups use stock photography and are not an exact representation the environment it was designed for.